On camera with Della Bradshaw
A dean’s guide to preparing for a video interview with
the queen of biz ed
Just because you run a business school, interacting with stakeholders, speaking in front of a packed amphitheatre, and acting as the public face of the institution, it still doesn't mean that a face-to-face video interview with Della Bradshaw is a walk in the park. As the FT’s Business Education Editor, she is among the most knowledgeable observers of our industry, and is prepared to ask pointed questions about management ideas, trends and programmes that she thinks are fads, irritating jargon, or statements at odds with where the market is heading.
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