We’re slowly moving from the dark, dreary days of winter, into the lighter mornings and longer evenings of spring, and everyone’s a little bit happier.
As the seasons change, one thing that stays consistent is the excellent coverage we help our clients achieve – and February was no exception.
BlueSky Education’s clients were featured in the Financial Times no fewer than four times! This top-tier coverage included Durham University Business School alumnus, Hamza Rehman, offering advice on what he learnt from his MBA and how he uses these skills in business.
Our clients have been busy commenting on current events this month too. A professor at King’s Business School was featured in this recent Newsweek article commenting about how the US has continued to pay Russian companies to maintain its embassy in Moscow since the war began. Two INSEAD professors wrote a comment piece for Euronews about ‘Boeing’s tragedy: the fall of an American Icon’ – a fascinating read. A Nyenrode Business University professor commented in this Techopedia article about how AI can help the world deal with climate change.
As, of course, February is the month of Valentine's, we couldn’t let it pass without securing some Valentine’s Day themed content for our clients. Several of our clients – including Frankfurt School of Finance & Management, Hult International Business School, BI Norwegian Business School, and many more – were featured in this BlueSky Thinking article about ‘business school partnerships that make the perfect match’.
Still on the theme of relationships, BusinessBecause included ESMT Berlin, Porto Business School and NEOMA Business School alumni in this article about couples who met before or during their time at business school.
We love to help our clients feature positive student and alumni stories in the media. This article for QS Insights about how students are helping the world through practical projects featured some of our clients, including Trinity Business School and ESSEC Business School, among others. Imperial alumna, Marisa Poster, spoke about her matcha green tea company, PerfectTed, in this recent Maddyness article.
Finally, we spotlighted some brilliant new research in prestigious publications. ESMT’s research about whether being good-looking can help you land your dream job was picked up by several excellent publications, including Poets & Quants. BI Norwegian Business School’s research was used in this article in The Independent about what working from home is really doing to your health.
These are only a few examples of the wide-ranging opportunities BlueSky Education clients have enjoyed this month.
If you would like to find out more about how BlueSky Education can help you reach your PR goals, get in touch with us today.