May was yet another busy month for BlueSky Education and its clients. As the end of the academic year slowly comes into sight, we’ve shown no signs of slowing down, continuing to deliver unparalleled results for the institutions we partner with.
Here’s a snapshot of what achieved in May:
We started the month as we finished it – by delivering effective media exposure for our clients in impressive and hard-to-reach publications. Take the coverage for Trinity Business School, for example, in the Financial Times. The first of a number of articles published as part of the FT’s Special Report on Executive Education, the article saw Trinity’s Director of Executive Education, Michael Flynn, discuss how the Dublin-based institution had supported businesses and professionals throughout the COVID-19 pandemic, via its Exec Ed offerings, to adapt and upskill in the face of unprecedented challenges.
This article was followed by three further pieces featuring BlueSky Education’s clients. The first: a long-read analysis piece on the state of the Exec Ed market, which featured Imperial College Business School, ESMT Berlin and emlyon business school. The second saw an alumnus from Imperial discuss how an Exec Ed programme helped him through the COVID-19 crisis. Finally, the third looked at the increased faith among companies in Executive Education courses.
Beyond the Financial Times, we also secured a wide range of coverage for our clients, across a number of subjects, from geopolitics and space exploration, to business education and COVID-19 in leading outlets, such as Forbes, The Guardian Nigeria, The New Zealand Herald, Yahoo News, The Daily Telegraph and MSN News. Harnessing the breadth of expertise available at these institutions, this coverage supported broader strategic communications goals.
Throughout the month of May, BlueSky Education also secured extensive media coverage for its clients in leading education- and business education-specific outlets, such BusinessBecause, AMBA, FE News, QS TopMBA, EFMD and the AACSB.
One piece in particular that stands out sees numerous schools feature in a column for EFMD. With mentions for Aalto University, MIP Politecnico Di Milano, Nyenrode Business University, BI Norwegian Business School, ESMT Berlin, Alliance Manchester Business School, ESCP Business School and Vlerick Business School, the article reveals interesting facts about the institutions included that many might not have known.
This was just a small selection of the media coverage BlueSky Education secured for its clients in May.
If your institution could benefit from our services, contact BlueSky Education today.
