February has flown by and the BlueSky Education team have been as busy as ever, with our clients getting coverage in top tier and trade press. Below are just some of the examples of the brilliant coverage we have secured.
Firstly, we secured fantastic coverage for five of our clients in an article on Medium. The piece is about alumni from Imperial College Business School, NEOMA Business School, ESCP Business School, emlyon business school, and MIP Politecnico di Milano School of Management. The article highlights the businesses they have created which help refugees and how their qualifications from their school helped them to achieve it.
Furthermore, we were able to secure more great coverage for UCL School of Management. One of their academics Sun Young Lee, released a really interesting piece of research saying that women are not as successful in the workplace because they are not as competitive as men. As a result of a press release we sent out a few months back, Times Higher Education asked if Dr Lee would write an article explaining her findings further. It was an insightful, thought-provoking article, which generated a heated debate in the comments section – which is great exposure for UCL School of Management.
We were also able to secure coverage for the University of Cologne in 11 different publications. They released an interesting piece for research which said that having too much self-belief could be the reason your business is failing. The story was covered in Thrive Global, Human Resources Director and many others.
Another successful piece of coverage was for LSE IDEAS in Transform. The BlueSky Education team pitched Dr Mary Martin, who is a senior research fellow for the think-tank, to talk about her research on the sustainable development goals which resulted in a full article on both Transform’s website and in their magazine.
These are just a few examples of the coverage we have secured for our clients in February.
Are you from a business school or university who may benefit from press and media coverage like those highlighted above? Get in touch today.
