PR, Communications and Marketing for Recruitment, HR & Talent Management
BlueSky is the only international PR and communications firm with truly in-depth experience and understanding of the recruitment and talent management arena.
We are the partner of choice for many of the world’s most ambitious and innovative professional recruitment consultancies, RPOs, in-house recruitment teams and human resources consultancies helping them to engage effectively and compellingly with all of their target audiences through the complete range of conventional, social and new media.
Developing a lead generation strategy utilising paid social
Increasing non-member and stakeholder awareness, improving member engagement and promoting the APSCo brand
Why not find out more about our work?
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CASE STUDIES
An industry-leading hiring report
Murray McIntosh is a specialist consultancy with three key and highly specialised brands covering policy and public affairs, water, and embedded, electronics & electrical engineering. While the firm had worked with BlueSky PR for several years on its content and social media strategy, its water-focused brand, ‘Water by Murray’ was looking to expand its footprint within the domestic UK industry at a time of extreme stress and when the sector as a whole was under the spotlight at a national...
WE THINK
Why outsourcing content production to AI platforms isn’t a good idea
As a leading PR and marcomms specialist, it’s fair to say that we read and review a lot of content. That’s understating it, and our thirst for knowledge means we are encountering an ever-increasing volume of copy on business websites that is clearly being generated by GenAI platforms. The likes of ChatGPT, Claude and CoPilot are being used to fill web copy, produce blogs and even write ‘meet the team’ bios and other supposedly ‘personal’ content.
