BlueSky Education Client Media Coverage Highlights September 2024

As the trees begin to turn brown and we enter into Autumn, we’ve suddenly jumped straight back into another academic year. It’s busy and exciting and a time full of new opportunities for everyone, from students and faculty, to communications teams alike. And that was evident throughout September. Another month of wonderful coverage from top tier outlets such as The Financial Times or The Times, to trade magazines such as QS Insights. Below is an overview of some of the fabulous coverage we’ve achieved in September.

Starting the month on a high, we had the Masters in Management report from the Financial Times. This wonderful piece features schools and institutions from across the world, from AACSB or ESSEC Business School to Imperial College Business School. A wonderful article highlighting the important successes being made by young entrepreneurs.

And not just that, but this article in the Financial Times discussed the important topic of why business school students are getting to grips with geopolitics. An incredibly important topic, and written about so brilliantly, it’s a really noteworthy piece of coverage with features for NEOMA and Vlerick Business School.

Then there was this wonderful piece in QS Insights, focusing on extracurricular career inequalities in universities. This features Rotterdam School of Management, Manchester Metropolitan University Business School, INSEAD, Aalto University School of Business and many more. An important piece and a very interesting read.

We also had some of our schools’ experts offering insights on a variety of different topics. This piece in The Times focused on the stresses people have about money and featured insights from Professor Ylva Baeckström at Kings Business School.

Similarly, Professor Marc Stierand from EHL Hospitality Business School offered insights about why so many celebrity restaurants are closing their doors in this article for The Sun. Certainly a more lighthearted topic, showing that at BlueSky we really do cover everything!

Excitingly, we secured an excellent opportunity for INSEAD with the BBC. The hosts tried out their VR headsets and spoke with Professor Stern and Professor Epstein about the VR immersive learning initiative. A fascinating concept and a wonderful success to have it featured on the BBC!

Then, to tie things up, this article in BlueSky Thinking discussed 10 new programmes entering the business education market this year. It’s great to see so many different schools featured here, and to read about so much newness entering the world of biz-ed! Schools such as Nottingham Business School, Porto Business School, Nyenrode Business University and Oxford’s Saïd Business School all have new programmes starting this year. Exciting times for all of the schools involved!

So, as we round off September and really begin to feel winter creep up on us, it’s clear that although the weather is getting cooler, we’re continuing to shine here at BlueSky Education. And with such a variety of topics, we really do have something for everyone. So, if you’d like to see your school’s name in some of the fabulous outlets mentioned above, why not reach out?